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Interesting read.

Fiat do seem to do small cars rather well,so maybe this is their priority at the moment.

Purely from a business point of view i suppose it makes sense.

I just hope Alfa is not overlooked for to long and we see some new models soon.

When they can still come up with cars like the 4C,still feeling optimistic!:)
 

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it seems to be moving towards becoming a side show of the fiat group that will get the odd spotlight thrown on it.
no real focus on ALFA whilst small fiats/abarths are en vogue
 
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Discussion Starter #5
It's weird - not long ago we had Marchionne saying that Alfa was key to Fiat's return to the US but models keep getting delayed (don't forget the 4C is now 2013). It is hard to see how dealers will stay in business with jst 2 models to sell.

Cheers,

Nigel
 

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It's weird - not long ago we had Marchionne saying that Alfa was key to Fiat's return to the US but models keep getting delayed (don't forget the 4C is now 2013). It is hard to see how dealers will stay in business with jst 2 models to sell.

Cheers,

Nigel
That's the most relevant point, but then I think they've shifted focus to used sales in the interim.

There are a few dealers on pistonheads advertising for cars wanted.

As long as they can turn round cars and make a profit they should weather this.
 

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In a recent interview though, Marchionne singled out Alfa and Jeep as the 2 Fiat group global brands. He was very enthusiastic about the markets for these. In contrast he said Fiat were European / South American only, Chrysler America only etc..

It was the most positive thing he has said about Alfa in a while. Now he needs to back that up with getting the Giulia to market, and pronto!
 

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I was at an Alfa dealer on Saturday. We got talking but then had to be interrupted by another sales person (It turned out she was interrupting on behalf of my GF) anyway he was saying the Alfa have realised the 'gap' left. Not sure what exactly but there is talk of a temporary 159 replacement until 2013. Reading between the lines it will be a 159 of some sort (it could hardly be a new car!).
Wish the chat had finished but then my GF caught me and threw me out (Xmas present I guess :lol:).
 

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Well, the '59 was only knocked on the heed because they had nowhere to assemble it.. (duh!!) but on the other hand, if Giulia is only going to make an appearance in 2013, the factory might decide that they really do need to knock up a limited-number run of a single spec. model much like they did with the GT Cloverleaf.. :)

Ralf S.
 

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They'll end up being sold as a specialist marque through Fiat dealers :cry:
 

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If the man says it isn't right- then it isn't right. Who are we to argue. It's tough out there so give the man time. Bet you wouldn't want another "could have been better" car. A difficult business decision which hopefully everyone will end up respecting.
 

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It could be a strategy of running down the product line to just Mito and Giulia but then launching the 159 replacement and a 166 replacement in quick succession, at some yet undisclosed date, this launch would be a major offensive to impact on the compact exec territory of the German cars.

I'm probably totally wrong, but I doubt Mr Marchionne is going to let any of his secret plans slip out, whatever they may be. So we may as well make some up!
 

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Interesting little blog with some relevant points.

SM only seems interested in the US side of the business at the moment and it certainly seems to be working as far as the Chrysler brands are concerned. Lets not forget however that the Fiat 500 is not doing well in the US and that if the Chrysler brand is only for the US then why are we seeing rebadged Lancias being sold as Chryslers in the UK? :tut: Somehow I don't think we would see Chrysler models badged as Lancias in the US yet we have them in Europe. :tut:

Never liked the badge engineering done by manufacturers.:mad:

Alfa need more models as soon as possible and I am yet to be convinced by anything SM says that the 4C will see the light of day.
 

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I always said that the 159 needs at least a Cloverleaf model as a closing model.

Surely it can be done with the more powerful 1750, 235 bhp variant?

This could even be a collectors for the future!
 
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