Funny, before my first GTA I reached a point back in 2003 that I had enough of the crap Alfa service, having had quite a few Alfa's beforehand, I decided I would not buy another Alfa. So I tried a Merc C320i, Leon Cupra R, 3.0 Jag x-type, Audi A4 3.0 avant and Audi S3 - none of them really hit the spot, but I did really like the Jag because the interior was actually the nicest of the lot - the Cupra R was a great laugh to drive and had a good sized boot! - but the interior was terrible. The Audi's were just dull very much "less is more" but actually lots less.
Then I decided to check out a GTA Sportwagon - moment we looked at it (wife and I), and then drove it, we were both totally hooked. Had the exterior look, interior was just so nice (seats and the type of leather), and still the thing I love most about the GTA - the sound it makes. I hated Alfa for hooking me back in.
I actually think that today Audi and Merc have come a long way and both externally and internally are not as dull as they used to be where Alfa I think have lost the special edge that they used to have.
Six months ago we decided to get a people carrier thingy and decided upon the current Touran and went for a 170 DSG lots of options (including the park itself assist). The van is great at what it does, and does it very well, it even handles for it's size (based on the Golf) - the GTA is high maintenance but is so special I really love it, and I forgive it every time a new thing thing needs attention. We really don't need two cars and the GTA has done about 50 miles now in about 7 weeks - it's kept as a toy... I can't bring myself to sell it. However, the only car out there right now that I could replace the GTA with is an Audi RS4 Avant - but it would be at more than twice what the GTA is worth - but it ain't twice the car - and I'm not sure that its quite as good looking as a GTA.
The van has every toy on it I could need, but if it ever puts one foot wrong, the slighest of problems, I'll take it outside and burn it, and that's the thing it feels just like those Audi's I drove back in 2003, very good at what it does - well built, logical, some great technology - but they all lack something really special.