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(Post Link) post #1 of 14 Old 24-08-13 Thread Starter
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No more printed Alfa magazine .

I just noticed this on the ever popular cloverleafclub website.
"Cloverleaf Goes Green
To minimise our carbon footprint, as well as making super-clean engines, were now moving your favourite Alfa magazine content online. Click here to find out more."
Oh well.
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They cant afford it anymore
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Probably proving MUCH too difficult to write a Magazine with just the 2 Models ( which are not NEW any more ) in the Alfa Romeo range, methinks.........
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(Post Link) post #4 of 14 Old 24-08-13 Thread Starter
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It would be pretty difficult to justify . Unless they sell cars to the printers . A graphic designer friends studio provided the Renault equivalent magazine and they were all offered big discounts on renaults (which nobody wanted).
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The magazine was ***** anyway.
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(Post Link) post #6 of 14 Old 24-08-13 Thread Starter
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Quote:
Originally Posted by Scabies View Post
The magazine was ***** anyway.
IYHO

I quite liked it.
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A lot of printed mags have or are going this way, it's so much cheaper to do it on line than to print, staple together, pack, forklift onto lorries/vans, lorries/vans then have to deliver all over the country v a couple of guys working on a website.
 
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That's a shame. I liked them - might be worth something on eBay one day!
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Quote:
Originally Posted by n13roy View Post
Probably proving MUCH too difficult to write a Magazine with just the 2 Models ( which are not NEW any more ) in the Alfa Romeo range, methinks.........
+1.
They should have something to write about in a few years time when all the new models start to appear.
Hopefully they'll resurrect it, if not at least Auto Italia will have some modern day Alfa stuff.
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One has to ask what the purpose was of a classily printed, freely distributed magazine which could only advertise the virtues of 2 models. I can see why they pulled the plug.
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(Post Link) post #12 of 14 Old 27-08-13 Thread Starter
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One has to ask what the purpose was of a classily printed, freely distributed magazine which could only advertise the virtues of 2 models. I can see why they pulled the plug.
There are brochures to advertise the virtues of the two models but the magazine features the history of Alfa etc . It still will but not at the cost of printing it?
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It's slight, though.
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Would it not come out of the same budget as the printed model brochures? They serve much the same purpose - i.e. advertising and marketing.

They have replaced it with an app - but only for iPads
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