waiting for Giulia
Join Date: Jan 2012
Location: New Zealand
I'm always astounded by the amount of negative comments Alfa Romeo garners from the press and the public alike. Alfa Romeos are no more or less reliable than any other make. The crux of the matter simply comes down to one thing, and one thing only: advertising. For example VW currently spend twice as much as any other manufacturer in the world on advertising. Think about it. Why do we as a general rule think of McDonalds as the number one fast food joint? Is it because they make the best food? Hell no. We are bombarded by marketing. It's the same with statistics. The number one selling car ever is the Toyota Corolla. Owners will tell you black and blue it is the best car they have ever owned. The more it attains the number one spot the more the public buy in the honest belief they are getting the best. People like to think they make informed decisions, but the opposite is true. Would VW continue to advertise in a magazine that repeatedly slammed their product or proferred glowing reviews to their competition. This is, and always has been, about money. If you think otherwise you are nothing but a sheep following a pattern of consumerism set down for you by corporations. Your 156 Alfa Romeo is a beautiful piece of art, in my opinion. But here's the cruncher: It's your opinion that matters, no body elses. You are an individual, buying an Alfa is an extension of you NOT buying into the cheeseburger mentality. Congratulations, and enjoy your car. And like any other brand, have it serviced regularly by those who know what they are doing. Your 156 may, or may not, be an expensive excercise. Owning automobiles of any make can be. I admire those who fiercly defend the honour of the maker of the cars they drive/ the TVs they own/ the Blu Ray player they have etc etc. But lets remember one thing, all of it is irrelevant in the big scheme of things.
So...relax...have a drive, and above all else, enjoy.